Tag Archives: using video to increase conversions

Increase Conversion Rates: My Guru Said That Adding Video To My Website Would Increase Conversions. I Did… and They Plummeted.

Video Gold !

Do you want to increase your conversion rates by adding video?

The real question is… “Will adding video help me increase my conversions?”

The answer is… NOT NECESSARILY.

Many people add video to their websites and do it at the expense of conversions. They mistakenly do this because somebody told them to.

Video can be POWERFUL. We are a society driven by imagery and video. If a picture is worth a thousand words, then a …